Consult with our Marketing
Research Professionals and Focus Group Moderators
Call 727-772-0100, or email
us  to discuss your business.
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The J.L. Roth &
Associates, Inc. team has helped technology companies:
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Identify consumers'
and businesses' needs, concerns and motivations
so as to help develop and refine new products, programs
and services.
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Identify product and service features
and benefits that optimized product acceptance.
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Identify actions companies' should
take to increase the likelihood:
Non-customers would consider their services.
Customers would recommend them.
Customers would sign up for new services.
Specifiers will specify the product.
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Optimize pricing and service plans to assure a broad
appeal across key customer groups.
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Identify ways to better communicate
with customers and target audiences who aren't currently
customers. |
The J.L. Roth & Associates team has
helped technology companies in the following industries:
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Computer hardware |
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Computer software -
CRM and database management related software |
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E-commerce |
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Electric and gas utilities
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Multi-function devices
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Office products |
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Power tools and fastening
systems for commercial, residential, industrial, highway
and bridge construction |
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Telecommunications including
VOIP, wireless, satellite and landline. |
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