Consult with our Marketing
Research Professionals and Focus Group Moderators
Call 727-772-0100, or email
us  to discuss your business.
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J.L. Roth & Associates team members
have helped
leading hospitality and recreation companies:
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Understand
customers' and potential customers' needs,
expectations, and motivations when choosing:
 Lodging
for personal and business travel.
Whether
to buy a vacation timeshare.
Whether
to join a community center.
Where
to send their children to camp.
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Assess their brand equities and those of their competitors,
so as to better position themselves within their competitive
frame.
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Understand
customer satisfaction issues and identify actions which
can be taken to increase customers' visit frequency.
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Refine
amenities, décor, accommodations and services
for their hotels and motels.
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Assess
foodservice needs and options.
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Improve
communications with their target audiences. |
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